(Originally Published on: Jun 23, 2015)
FOR IMMEDIATE RELEASE
Media Contact:
Jordan Bartlett
Doing Good Works / Cause Kups
(407) 616-8395
jordanb@doinggood.works
Doing Good Works Launches New Campaign Encouraging OC Businesses to Switch their Coffee and Provide Needed Funds for OC Foster Care Youth
“200 Cup Challenge” Launches Today; Creates Jobs
Irvine, Calif., June 23, 2015 — It’s said that coffee is the lifeblood of business and Orange County is no exception. But a local organization wants OC Businesses to make their coffee count for more than just a quick caffeine buzz. Starting today, the Cause Kups division of Doing Good Works, LLC, is setting out to permanently change the lives of kids aging out of foster care by helping them to become fully independent and self-sustaining individuals – through coffee.
In their “200 Cup Challenge” campaign, which launches today, Doing Good Works is asking 2,000 businesses in Orange County to commit to buying at least 200 cups of Cause Kups coffee per month. Cause Kups Coffee is available in bags, whole bean or ground, or in single serving cups that work in all Keurig machines. Companies interested in participating should visit http://200cups.com for more information.
The simple act of switching coffee providers will generate a pool of $26,000 every month, from which Doing Good Works will directly employ foster care graduates. Not only will these foster care grads be employed and paid a living wage, but they will also receive assistance to solve their transportation issues in getting to and from work.
Statistics show that nearly 50 percent of these young men and women tragically end up on the streets. Doing Good Works aims to prevent this from happening “by addressing the root cause of the problem instead of putting bandages on the symptoms.”
“There are plenty of non-profits that are doing a wonderful job of providing job-skills and life-skills training, plus one-on-one mentoring to help the kids along,” says DGW Head Dot Connector, Scott Henderson. “But where they all seem to fall down is in getting these young adults employed, paying them a living wage, and assisting them with transportation issues to get them to and from work. This is where we come in, bridging that final gap to independence and self-sustainability.”
As the campaign rolls out across social media, business owners and managers will be asked to record and post a short video stating that they have just committed to purchasing Cause Kups coffee, and challenge by name three other individuals who are decision-makers at their respective companies to accept the challenge and sign up within 48 hours of being challenged.
About Doing Good Works / Cause Kups
A faith-based business of purpose, Doing Good Works, LLC, is a social enterprise focused on life after foster care. A for-profit company uniquely structured such that it can accept grants and donations and provide full tax write-offs to its donors as if it were a qualifying 501(c)3, DGW is the only company of its kind in Orange County and one of only eight such organizations nationwide. To learn more, interested parties should visit http://DoingGood.Works and http://CauseKups.com.